The Splash Factory Blog

Top Tips, Guides, How-Tos, and Insights for E-Commerce SEO, Content Marketing, Influencer Outreach, Growth Hacking, PPC Ads, Media Buys, Funnels, Conversion Optimization & Much More!

How to Write SEO-Friendly Alt Text for Your Images

How to Write SEO-Friendly Alt Text for Your Images

  Providing quality content is one of the key components of your website’s SEO. Adding images to your articles and posts encourages people to read them. It helps them visualize the details described in the text. Images also add credibility to your message. It...

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How to Find Guest Post Opportunities

How to Find Guest Post Opportunities

Are you looking to improve traffic on your website? Have you heard that writing articles for other websites is a great way to attract new clients and establish your authority in your field? Are you wondering about the benefits of guest posting? Guest posting is a...

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Social Media for Content Marketing (Updated 2021)

Social Media for Content Marketing (Updated 2021)

Are you trying to leverage content marketing for your business? Content marketing serves as an important part of any company's success in the modern era. Before, business owners used to rely on people seeing their print advertisements and coming into their stores to...

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How to Keep Social Proof in Advertising (Updated 2021)

How to Keep Social Proof in Advertising (Updated 2021)

Studies show that 84 percent of people trust a customer's review as much as they would trust a friend or family member's recommendation. This statistic alone proves that marketers have a significant opportunity for growth customer-recommended advertising. But, of...

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Methods for Writing Compelling Web Copy

Methods for Writing Compelling Web Copy

            Do you want to improve your content writing? Content marketing is an effective method for reaching new customers and audiences. However, writing online web copy isn’t simple and easy. If you want to write effective web copy, you need to be engaging,...

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What Frequency Should a Website Publish Blog Posts?

What Frequency Should a Website Publish Blog Posts?

  It is believed that 25% of all the websites in the world are blogs. There are likely more than 500 million blogs out there on the Internet. If you are starting a blog or are trying to help your blog gain more traction, you're likely wondering how often you...

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What is the Purpose of a Brand Audit?

What is the Purpose of a Brand Audit?

Did you know that your brand is your greatest asset? It’s not just your name or your logo, but how you interact with the world. The best thing you can do for your brand is to create strategic marketing campaigns to grow it; conducting a brand audit is just one part of...

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Importance of Good Customer Service for eCommerce Brands

Importance of Good Customer Service for eCommerce Brands

Did you know that $1.6 trillion is lost annually by companies in the U.S. because of customers switching due to poor customer service? The way you treat your customers is a reflection of your business. 70% of unhappy customers are willing to come back and shop at your...

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